Renzo Rosso's Staff International SpA, part of his Only the Brave holdings, is welcoming Marc Jacobs to its designer fold.
The firm, which also counts Maison Martin Margiela, Viktor & Rolf and Vivienne Westwood among its star names, has signed a five-year worldwide licensing agreement to produce and distribute the Marc Jacobs menswear collection, starting with the spring/summer 2010 collection.
"If it's good enough for Martin Margiela, it's good enough for me," says Robert Duffy, president of Marc Jacobs International. "We have many different divisions, labels and price points in our menswear division and I think [Staff] can be of great help in developing all of these projects."
The license, which was formerly held by Gibò, has been heralded by Rosso as a "precious pearl" to add to his portfolio.
"I have always admired Marc's outstanding work, his creative independence and his capacity to create new trends," he tells today's WWD.
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